Because the hair is removed in the same direction as hair growth (as opposed to waxing, which pulls the hair out against natural growth), there's less discomfort involved. Yes, it's still hair removal, but this method is gentler. Also, wax products are made of resins, which adhere to your skin. So when you rip off a strip of wax, you're also tugging at your skin. Sugaring products do not stick to live skin cells. But they do grab dead skin cells. So with sugaring, you're not pulling at your skin (which minimizes redness and swelling) and you're actually exfoliating away dead skin (which leaves you with soft, smooth skin). Sounds pretty nice, right? The results last about as long as waxing—up to six weeks—and the prices should be similar too.
There is one caveat. While sugaring is gaining popularity, the service isn't as widely offered as waxing. Can't find a sugaring specialist in your hometown? Scroll down for two alternatives!